Benefits of Virtual Reality on Exhibition

The rapid development of technology has provided mankind with numerous advantages in their daily activities. Virtual Reality, or VR, is one of the products of advanced technology that have been shown to bring effectiveness and efficiency to human labor.

Virtual reality has been shown to be useful in a variety of fields, including education, health, industry, even food and agriculture. VR can also be used in galleries, such as automobile and painting exhibitions, as well as museums. 

The use of virtual reality is in line with the museum’s purpose, which is to bring the collections to life. Virtual reality in museums can be used to perform tours, make displays more appealing, and enhance the museum’s scenery and atmosphere.

The Louvre, the National Museum of Finland, and the National Museum of Natural History in Paris are among the world’s leading museums that have adopted VR technology. The Louvre museum launched a project called Mona Lisa: Behind the Glass in October 2019. Through this project, visitors are also able to explore other paintings by Leonardo da Vinci.

Apart from museum exhibitions, virtual reality is also used for auto shows. Ford is a well-known automaker that has attempted to conduct a virtual reality showcase.  Possibilities brought by virtual reality enables automotive industry to launch a virtual showroom, enhancing the ability to purchase the vehicles online 

During the Covid-19 pandemic, virtual reality became a solution for businesses, including in the automotive industry which will be addressed in an upcoming article (The Use of Virtual Reality in Automotive Industry). With virtual reality, customers are able to attend shows without queuing up or having to interact with others. With this fact, it is undeniable that businesses are pushed to adapt with the rapid development of technology. The digital era brings simplicity in our everyday life, where physical presence is needed less for various activities, such as shopping and live events like exhibitions.  

Another benefit of using Virtual Reality in exhibitions is related to event planning, which takes up half the time it would normally take to organize an exhibition. Furthermore, this will enable international tourists  to visit the museum without traveling abroad.   

Intriguing is it not? If you are curious about Virtual Reality, visit our website to read more about how Virtual Reality can change the face of business for various industries. (Putri Fortuna-News)